The Young Adults' Experiences With Virtual Reality (YAES VR) Study

Authors
Category Primary study
Registry of TrialsClinicalTrials.gov
Year 2025
The purpose of this study is to test the effect of virtual reality (VR) food marketing exposure (versus VR non-food control) on snack consumption, purchase intention, hunger, and arousal in black and white young adults. Participants will be randomized to either the VR food marketing condition or VR non-food control. Study participation duration will be 2 hours during a one-time, single visit.
Epistemonikos ID: ac6045b430a1b7804cf32b607d9e27884ceeb083
First added on: Apr 09, 2025